Domain name is an identification string, which is used for creating rules of autonomy and authority on the Internet. It is the address given to a particular website and naming is governed by the rules of the Domain Name System (DNS). To make these names work, the domain has to be registered with the Internet Corporation for Assigned Names and Numbers (ICANN). Domain registration does not imply that the website has been activated automatically. For visitors to be able to see the desired webpage when they type the address in the browser, a website needs to have a numeric address known as the I.P. address, which traces the exact location of the hosting server. All domain names and I.P. addresses are stored in a common database.
The purpose of a domain name
Businesses are able to prosper more when they are able to reach a wide target audience. Based on domain availability, a particular name is selected, which helps to identify one’s business website on the Internet. The name should be closely related to the nature of business, so that potential customers are able to locate the same easily on the Internet. In short, the domain name serves as an identity to the business and allows it to stand out from the competition.
Apart from the above, domain registration companies charge a certain fee every year to make sure that the website is legal. Details of registration should be available on a publicly visible database known as Whois.
How to choose the best web hosting after completing domain registration
After domain registration, it is necessary to choose an appropriate web hosting company for linking with the world wide web. A small business would be looking to save money during the initial stages and so choosing a free web hosting company could be a good solution. Though ads will be displayed on one’s website, storage space in such cases is limited. As a tip, it is advisable to complete domain registration with a company different from the web hosting one, so that control of the domain name can be retained even if hosting companies are switched later. It is also suitable to choose web hosting companies that have POP3 capabilities, so that email services can also be used.
One needs to check that the web hosting company is reliable and has been in the business for several number of years. A track record of success will ensure that one’s website is built on a solid foundation. If it is possible to use a web hosting company that signs in to the internet through multiple connections instead of a single one, it is best as the website would then not go offline. Another thing to keep in mind is that web hosting services would require constant upgrades. With the chosen domain name, it is necessary to choose a package which can easily be upgraded, depending on the size of the business.